Launched in June 2011, Google+ is a new social network that has attracted the attention of marketers. In just a few months, the platform amassed more than 40 million users, nearly one third of LinkedIn’s 135 million membership base. Despite this impressive growth, the adoption of Google+ doesn’t yet compare to that of Facebook, which has more than 800 million users. Ever since its launch, Google+ has been open to individuals to share stories with their Circles, get involved in discussions, post photos, and participate in video conference calls (called Hangouts). In early November, Google+ finally rolled out business pages. This is just another step forward in how Google intends to penetrate not only the social market, but also alter all forms of web communication. Continue to follow the Fuse Marketing blog for an unbiased and educational view of the new Google+ and other Google products. Changes are being made to Google+ on a daily basis that effect consumers and business. We will keep you up to date on the pros and cons, the ins and outs, and the best used of Google+. Happy Sharing!